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Cosmetic Colours

Cosmetic Colours

28 November, 2023

Ajanta Food Colours is one of the leading cosmetic colour manufacturers in the world, with over 75+ years of legacy. Ajanta follows strict rules and meets global compliance standards in its cosmetic colors, mica powder, and pigments. Cosmetic colours or pigments are usually made by applying water-soluble dyes to a material that prevents the colour from dissolving in water. We use special technology to create very small particles and ensure they are soft and consistent, resulting in uniform colors.

At Ajanta Food Colours, we use the latest technology and equipment, such as ICO OES, to detect heavy metals in raw materials and finished goods, high-performance liquid chromatography for organic impurities, UV spectrometry to analyze pigment content and strength, absorbance curves of colors, thin-layer chromatography, vacuum ovens for LOD tests, humidity detection in products, and colour matching machines along with other instruments for comprehensive testing of cosmetic colours.

Ajanta Food Colours offers a wide range of premium cosmetic colours to meet the global demand of its clients. Ajanta’s cosmetic colorants include D&C Yellow 7, D&C Yellow 11, D&C Red 21, D&C Red 27, D&C Violet 2, Red Iron Oxide, Yellow Iron Oxide, Black Iron Oxide, Titanium Dioxide, Tartrazine Lake, Quinoline Yellow Lake, Sunset Yellow Lake, Ponceau 4R Lake, Carmoisine Lake, Amaranth Lake, Allura Red Lake, Erythrosine Lake, Indigo Carmine Lake, Brilliant Blue FCF Lake, Patent Blue V Lake, Brown HT Lake, Black PN Lake, and more.

Ajanta Food Colours has received various awards and certificates from Indian governmental bodies and the countries where Ajanta exports its high-quality FDA-approved colours. Some of the awards and certificates received by Ajanta Food Colours include The Arch of Europe Award, the Bureau of Indian Standards (BIS) Award, certifications from The Food Safety and Standards Authority of India (FSSAI), the US Food and Drug Administration (US FDA), as well as Halal, Alcumus ISOQAR, Star-K Kosher, Food Safety System 22000 (FSSC 22000), and ISOQAR certifications, among others.

Why Ajanta’s Cosmetic Colours are Beneficial?


Ajanta’s cosmetic colours, also known as cosmetic pigments or dyes, offer a multitude of benefits in the formulation of cosmetics and personal care products. Our specialized colours are integral to the cosmetic industry and provide various advantages:

Aesthetic Enhancement: Ajanta’s cosmetic colours enhance the visual appeal of products. They add attractive and vibrant hues, making cosmetic items visually appealing to consumers.

Colour Consistency: Ajanta’s cosmetic pigments are consistent in every batch, ensuring brand identity and meeting customer expectations.

Product Differentiation: Ajanta’s cosmetic colours come in numerous shades, allowing manufacturers to create unique products that help in product differentiation and recognition, ultimately boosting sales.

Versatility: Ajanta’s vibrant pigments are versatile, allowing manufacturers to use them in various cosmetic items such as lipsticks, foundations, blushes, nail polishes, hair dyes, mascaras, eyeliners, lotions, creams, sunscreens, BB creams, concealers, face powders, lip balms, and more.

Blendability: Ajanta’s cosmetic colours are designed to be easily blendable, enabling makeup artists and consumers to create custom shades and achieve desired looks effortlessly.

Regulatory Compliance: Ajanta’s cosmetic colours are carefully tested and comply with regulatory standards and safety guidelines imposed by authorities such as the FDA, FSSAI, MHLW, EMA, ECHA, etc., ensuring their safe use in cosmetic and personal care products.

Customization: Ajanta provides the option of colour customization for its cosmetic manufacturing clients, allowing them to purchase the exact color they desire.

Brand Recognition: Ajanta Food Colours offers high-quality pigments that enable cosmetic manufacturers to make their products more appealing and attractive, helping them stand out in the competitive market and establish brand recognition.

Market Demand: Market demand for colors changes over time according to trends, especially in the cosmetic market. Ajanta Food Colours stays aware of these changes and fulfills all cosmetic color-related demands for its clients.

Safety: In the realm of cosmetic products, safety is one of the most important concerns. Ajanta provides high-quality FDA-approved pigments for cosmetic products, enabling manufacturers to make their products safe and not pose problems such as skin irritation or adverse reactions.

Long-Lasting Performance: Ajanta’s pigments are stable, meaning they do not fade or lose their vibrant and bright colors over time. This stability provides a long shelf life to cosmetic products.

Consumer Trust: By using Ajanta’s quality colors in its cosmetic products, manufacturers can build their brand and gain the trust of consumers, which in turn helps boost product sales.

Cost-Effective: Ajanta Food Colours provides high-quality colors at affordable prices, allowing manufacturers to offer competitive pricing for their products. This helps them stand out in the competitive market and boost product sales.